Electro Wave Drinks Ltd.

Last Updated: 02 April 2026

 

1. INTRODUCTION

Welcome to Electro Wave Drinks Ltd. ("Electro Wave," "we," "us," or "our"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website electrowavedrinks.com and purchase our products.

Registered Address: The Stables, Palmerstown House Estate, Johnstown, Co. Kildare, W91 FK10, Ireland

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Contact Email: info@electrowavedrinks.com

Please read this Privacy Policy carefully. By using our website or services, you agree to the collection and use of information in accordance with this policy.

 

2. INFORMATION WE COLLECT

We collect personal information that you provide to us voluntarily and information that is automatically collected when you use our website.

 

2.1 Information You Provide to Us

Account Information:

• Name

• Email address

• Password (encrypted)

• Billing address

• Delivery address

• Phone number

Payment Information:

• Credit/debit card details (processed securely by our payment processor)

• Transaction history

Communications:

• Email newsletter subscriptions

• Customer service inquiries

• Feedback and reviews

 

2.2 Information Automatically Collected

Website Usage Data:

• IP address

• Browser type and version

• Device information

• Pages visited and time spent on pages

• Referring website addresses

• Click patterns and navigation paths

Cookies and Tracking Technologies: We use cookies, web beacons, and similar tracking technologies including:

• Google Analytics (for website performance and user behaviour analysis)

• Facebook Pixel (for advertising and marketing purposes)

 

3. HOW WE USE YOUR INFORMATION

We use your personal information for the following purposes:

 

3.1 Order Fulfilment and Service Delivery

• Processing and fulfilling your orders

• Managing your customer account

• Sending order confirmations and shipping notifications

• Providing customer support

 

3.2 Payment Processing

• Processing payments securely

• Preventing fraud and unauthorized transactions

• Maintaining transaction records for accounting purposes

 

3.3 Marketing and Communications

• Sending promotional emails and newsletters (with your consent)

• Informing you about new products, launches, and exclusive events

• Conducting market research and customer satisfaction surveys

You may opt out of marketing communications at any time by:

• Clicking the "unsubscribe" link in any marketing email

• Contacting us at info@electrowavedrinks.com

• Updating your account preferences

 

3.4 Website Improvement and Analytics

• Analysing website usage patterns to improve user experience

• Understanding customer preferences and behaviour

• Optimizing website performance and functionality

• A/B testing and conversion optimization

 

3.5 Legal Compliance

• Complying with legal obligations under Irish, UK, and EU law

• Responding to legal requests and preventing fraud

• Enforcing our terms and conditions

 

4. LEGAL BASIS FOR PROCESSING (GDPR)

Under the General Data Protection Regulation (GDPR) and UK GDPR, we process your personal data based on the following legal grounds:

Contract Performance: Processing necessary to fulfil our contract with you (order processing, delivery, customer account management)

Consent: Marketing communications, cookies, and analytics (you may withdraw consent at any time)

Legitimate Interests: Fraud prevention, website security, business analytics, and improving our services

Legal Obligation: Tax compliance, accounting records, and responding to legal requests

 

5. DATA SHARING AND DISCLOSURE

We share your personal information only with trusted third parties who assist us in operating our business:

 

5.1 Service Providers

Payment Processors:

• Payment processor: Wix Payments

• Purpose: Secure payment processing

• Data shared: Payment card details, billing information

 

Delivery Companies:

• Delivery partners: DHL, UPS, An Post

• Purpose: Product delivery and shipping

• Data shared: Name, delivery address, phone number, order details

 

Analytics Providers:

• Google Analytics

• Facebook/Meta (Facebook Pixel)

• Purpose: Website analytics, advertising, and marketing optimisation

• Data shared: Website usage data, IP address, cookie identifiers

 

Customer Service Tools:

• Customer service platform: To Be Determined

• Purpose: Managing customer inquiries and support tickets

• Data shared: Contact information, order details, communication history

 

5.2 Legal Requirements

We may disclose your information if required by law, legal process, litigation, or requests from public authorities, including to meet national security or law enforcement requirements.

 

5.3 Business Transfers

If Electro Wave is involved in a merger, acquisition, or sale of assets, your personal information may be transferred to the acquiring entity. You will be notified of any such change.

 

6. INTERNATIONAL DATA TRANSFERS

6.1 Ireland and Northern Ireland

We operate in both the Republic of Ireland (EU) and Northern Ireland (UK). When you place an order for delivery to Northern Ireland, your data may be transferred from Ireland to the UK.

Data Transfer Safeguards:

• We comply with both EU GDPR and UK GDPR requirements

• The UK has been granted an adequacy decision by the European Commission for data transfers from the EU

• We implement appropriate technical and organizational measures to protect your data during cross-border transfers

 

6.2 Third-Party Services

Some of our service providers (such as Google Analytics and Facebook) may process data outside of Ireland and the UK, including in the United States. We ensure that:

• Such providers comply with GDPR requirements

• Appropriate safeguards are in place (such as Standard Contractual Clauses or Privacy Shield successor frameworks)

• Your data receives an adequate level of protection

 

7. DATA RETENTION

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

 

7.1 Retention Periods

Customer Account Data:

• Active accounts: Retained while your account remains active

• Inactive accounts: Deleted after 3 years of inactivity following your last purchase or login

Transaction Records:

• Financial and tax records: 6 years from the end of the accounting period (required by Irish Revenue and UK HMRC)

• Order history: Retained for the duration of your account plus 6 years

Marketing Data:

• Email subscribers: Retained until you unsubscribe, plus 2 years for legal compliance

• Marketing analytics: Aggregated data may be retained indefinitely for statistical purposes

Website Analytics:

• Google Analytics: 26 months (default setting, can be adjusted)

• Cookie data: As specified in our Cookie Policy (typically 6-24 months)

 

7.2 Deletion Requests

You have the right to request deletion of your personal data at any time (subject to legal retention requirements). See Section 9 for how to exercise this right.

 

8. DATA SECURITY

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

Security Measures Include:

• SSL/TLS encryption for data transmission

• Secure encrypted storage of passwords

• PCI DSS compliant payment processing

• Regular security assessments and updates

• Access controls and authentication requirements

• Employee training on data protection

Important Notice: While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

 

9. YOUR PRIVACY RIGHTS

Under GDPR and UK GDPR, you have the following rights regarding your personal data:

 

9.1 Right of Access

You have the right to request copies of your personal data. We may charge a small fee for processing this request if it is excessive or repetitive.

 

9.2 Right to Rectification

You have the right to request correction of any inaccurate or incomplete personal data we hold about you.

 

9.3 Right to Erasure ("Right to be Forgotten")

You have the right to request deletion of your personal data under certain circumstances, subject to legal retention requirements.

 

9.4 Right to Restrict Processing

You have the right to request that we restrict processing of your personal data under certain conditions.

 

9.5 Right to Data Portability

You have the right to request transfer of your personal data to another service provider in a commonly used, machine-readable format.

 

9.6 Right to Object

You have the right to object to our processing of your personal data, particularly for direct marketing purposes.

 

9.7 Right to Withdraw Consent

Where we rely on consent to process your data, you have the right to withdraw that consent at any time.

 

9.8 How to Exercise Your Rights

To exercise any of these rights, please contact us at: Email: info@electrowavedrinks.com

We will respond to your request within one month. In complex cases, we may extend this period by two additional months, and we will inform you of any such extension.

 

9.9 Right to Complain

If you are not satisfied with how we handle your personal data, you have the right to lodge a complaint with:

Ireland (EU): Data Protection Commission 21 Fitzwilliam Square South Dublin 2, D02 RD28

Ireland Website: www.dataprotection.ie

Northern Ireland (UK): Information Commissioner's Office (ICO) Wycliffe House, Water Lane Wilmslow, Cheshire SK9 5AF

United Kingdom Website: www.ico.org.uk

 

10. THIRD-PARTY LINKS

Our website may contain links to third-party websites (such as our Tesco Ireland shop page, Instagram, TikTok, and YouTube). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

 

11. CHILDREN'S PRIVACY

Our website and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately, and we will delete such information.

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12. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

• Posting the updated policy on our website with a new "Last Updated" date

• Sending an email notification to registered customers (for significant changes)

• Displaying a prominent notice on our website

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

 

13. CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Electro Wave Drinks Ltd. The Stables, Palmerstown House Estate, Johnstown, Co. Kildare, W91 FK10, Ireland Email: info@electrowavedrinks.com

Data Protection Inquiries: For specific data protection or privacy-related questions, please email us at info@electrowavedrinks.com with "Privacy Inquiry" in the subject line.

 

14. GOVERNING LAW

This Privacy Policy is governed by and construed in accordance with the laws of Ireland and the United Kingdom, as applicable to your location and our operations. Any disputes arising from this policy shall be subject to the exclusive jurisdiction of the courts of

Ireland or Northern Ireland, as appropriate.publishing

 

END OF PRIVACY POLICY